CPA marketing – if you aren’t familiar with it now is a good time to learn more about it. You may have used Google AdSense or perhaps you have used sites like Clickbank. If you are unhappy with the results, you aren’t alone. CPA marketing is different, and it is one of the best as an affiliate that you can monetize your site(s).
CPA or Cost Per Action Marketing is a simple system. When someone clicks on your affiliate link and he/she completes the necessary action, you get paid. The necessary action, can be many different things, but usually involves:
- Getting a quote or estimate
- Filling out a form
- Buying something
- Signing up for a free trial
These are the main actions required for you to get paid with CPA Marketing. But why should you choose CPA marketing over some of the other options? Glad you asked!
Why Use CPA Marketing
There are two key reasons to consider using CPA Marketing rather than AdSense, banner advertising or other affiliate marketing strategies. The most important is simply that you are higher on the value chain and the higher the value the more money you are likely to make from your site. That means you’ll see higher ROI on your CPA Marketing than you will on other forms of marketing.
Physical products have up to ten different companies involved in that product, such as warehouses, distributors, and suppliers. It’s why if you are an Amazon Associate selling a $3000 computer you only make about $100.
The second reason to consider CPA Marketing is that it is an integrated form of advertising. That means there is no need for you to make your site look ugly with banner ads and AdSense blocks. CPA Marketing will seamlessly integrate with your site. The offers fit in with your content and blends in with your site. This means that you can easily run a branded website that looks clean and professional, while you can still benefit from CPCs, RPMs, and CTR.
CPR Marketing provides you with a seamless way to integrate advertising. You start by finding an offer that you are interested in and that you feel will work well with your website. There are all kinds of CPA networks out there; each has hundreds of different offers, so you should not have a problem finding an offer that works well with your site.